Marketing and Branding Services - County of Livingston RFP-MWSE-02
County of Livingston » RFP-MWSE-02
County of Livingston » RFP-MWSE-02
The information below is a summary of solicitation number RFP-MWSE-02 posted by County of Livingston. As a reminder, this solicitation is closed and responses are no longer being accepted.
Marketing and Branding Services 
Date Issued: 02/06/2017
Deadline: 03/03/2017 prior to 4:00 PM E.S.T.
Requisition Number:
Delivery Point: HILLSDALE, MI
Delivery Date: APRIL-OCTOBER, 2017
Type of Purchase: Term: Unspecified
Construction Related: No
Type of Response Allowed: Hard Copy Only
Issuing Agency: County of Livingston
Using Department: SOUTHEAST MICHIGAN CONSORTIUM
Special Notices: No special notices were chosen.
SUMMARY OF SPECIFICATIONS:
he Southeast Michigan Consortium (SEMC), oversees the workforce development activities of Michigan Works! Southeast. Michigan Works! Southeast provides workforce development services in five counties: Washtenaw, Jackson, Livingston, Lenawee and Hillsdale. Previously, these counties were covered by three separate workforce development agencies. The Southeast Michigan Consortium is seeking a contract with a capable provider to provide marketing and branding services for the new organization. The SEMC is open to a variety of activities that may include media outreach, social media, videos, cable channel outreach and/or other viable tools to promote Michigan Works! Southeast and attract job seekers and employers to the organization to utilize its services. The purpose of the RFP is for the selection of a marketing agency partner that will support a six-month promotional pilot campaign. This pilot campaign will run from approximately April to October, 2017, and is designed to provide interim marketing coverage prior to the implementation of Michigan Works! SE’s Strategic Plan. This plan is currently under development, and the target implementation is April, 2016.
